WEB SITE PRIVACY STATEMENT
At Cephalon, we understand that numerous laws and regulations around the world govern
data protection and we respect the fact that protecting your privacy is important
to you. We also recognize that health and medical information is particularly sensitive.
For those reasons, we want to explain our Internet privacy policy to you in this
Web site Privacy Statement. Please review this Statement to learn about how Cephalon
collects, uses, shares, and protects information.
First and foremost, however, we only collect your personal information from you
if you choose to give it to us. Cephalon may share your personal information with
various outside companies or agents working on our behalf to help fulfill business
transactions, and we also may share personal information with our company’s affiliates.
However, we do not share any of your personal information with third parties for
their own marketing use unless you explicitly give us permission to do so.
This Web site Privacy Statement applies only to personal information collected online
from the various Web sites of Cephalon. Other Cephalon privacy policies govern personal
information that is not collected on Cephalon Web sites.
INFORMATION COLLECTED – INFORMATION YOU GIVE US
At our Web sites, we only collect your personal information (such as your name, address,
telephone number or e-mail address) when you choose to submit it to us. For example,
you may choose to register to receive additional product information or information
about a disease state that interests you.
In some cases, we remove personal identifiers from data and maintain it in aggregate
form. We may combine this data with other information to produce anonymous, aggregated
statistical information helpful to us in improving our products and services.
AUTOMATICALLY COLLECTED INFORMATION
We automatically collect certain types of information whenever you interact with
us on our sites and in some e-mails we may send each other. Automatic technologies
we use may include, for example, web server logs and IP addresses, cookies, and
web beacons.
Web Server Logs and IP Addresses : An IP address is a number assigned to
your computer whenever you access the Internet that allows computers and servers
to recognize and communicate with each other. Cephalon collects IP addresses to
conduct system administration and report aggregate information to affiliates, business
partners, service providers, and/or vendors to conduct Web site analysis and performance
reviews.
Cookies : A cookie is a piece of information that is placed on your computer
when you access certain Web sites. The cookie uniquely identifies your browser to
the server. Cookies allow us to store information on the server to help make your
web experience better and to conduct Web site analysis and performance reviews. Most
web browsers are set up to accept cookies, although you can reset your browser to
refuse all cookies or to indicate when a cookie is being sent. Note, however, that
some portions of our sites may not work properly if you refuse cookies.
Web Beacons : On certain web pages or e-mails, Cephalon may utilize a common
Internet technology called a “web beacon” (also known as an “action tag” or “clear
GIF technology”). Web beacons help analyze the effectiveness of Web sites by measuring,
for example, the number of visitors to a site or how many visitors clicked on key
elements of a site.
Web beacons, cookies and other tracking technologies do not automatically obtain
personal information about you. Only if you voluntarily submit personal information,
such as by registering or sending e-mails, can these automatic tracking technologies
be used to provide further information about your use of the Web sites to improve
their usefulness to you.
YOUR CHOICES
You have certain options regarding your use of our sites. Cephalon may require you
to provide certain personal information in order for you to receive additional product
information or information about a disease state. You could decide not to submit
any personal information at all by not entering it into any forms or data fields
on our sites and not using any available personalized services. Certain Web sites
may ask for your permission for certain uses of your personal information and you
can agree to or decline those uses. If you opt-in for particular services or communications,
such as an e-newsletter, you will be able to unsubscribe at any time by following
the instructions included in each communication. If you decide to unsubscribe from
a service or communication, we will work to remove your information promptly, although
we may require additional information before we can process your request.
As described above, if you wish to prevent cookies from tracking you anonymously
as you navigate our sites, you can reset your browser to refuse all cookies or to
indicate when a cookie is being sent. Note, however, that some portions of our sites
may not work properly if you refuse cookies.
USE OF PERSONAL INFORMATION
Cephalon and/or the service providers, vendors and other third parties we hire to
perform services on our behalf may use any personal information you choose to give
us to comply with your requests or as otherwise disclosed to you in this Web site
Privacy Statement or on the web page where you submit your information to us. We
may refer to this information to better understand your needs and how we can improve
our products and services.
We use aggregated information collected from our Web sites to help us understand
trends and customer needs. For example, we may analyze the gender or age of visitors
to sites about a particular medication or disease state, and we may use that analysis
of aggregate data internally or share it with others.
DATA SHARING AND TRANSFER
Cephalon may share personal information about you with various outside companies
or service providers or vendors working on our behalf to help fulfill business transactions,
such as providing customer service, sending marketing communications about our products,
services and offers, and doing technological maintenance. We may also share personal
information with our company’s affiliates.
We may also disclose personal information for these purposes:
- in connection with the sale, assignment, or other transfer of the business of the
site to which the data relates;
- to respond to requests of government or law enforcement agencies or where required
or permitted by applicable laws, court orders, or government regulations; or
- where needed for corporate audits or to investigate or respond to a complaint or
security threat.
No Third-Party Direct Marketing Use : Cephalon will not sell or otherwise
transfer the personal information you provide to us at our sites to any third parties
for their own direct marketing use unless we provide clear notice to you and obtain
your explicit consent for your data to be shared in this manner.
E-mail a Friend or Colleague : On some Cephalon sites, you can choose to
send a link or a message to a friend or colleague referring them to a Cephalon Web site.
The e-mail addresses you may provide for a friend will be used to send your friend
information on your behalf and will not be collected or used by Cephalon or other
third parties for additional purposes.
Note to Users of Business or Professional Web sites : If you have a business
or professional relationship with Cephalon, we may use information you submit on
our sites, including sites intended specifically for business and professional users,
to fulfill your requests and develop our business relationship with you and the
entities you represent. We may also share such information with third parties acting
on our behalf.
LINKS TO OTHER SITES
Our sites contain links to a number of Web sites that may offer useful information
to our visitors. This Web site Privacy Statement does not apply to those sites, and
we recommend communicating with them directly for information on their privacy policies.
PRIVACY STATEMENT FOR CHILDREN UNDER 13
Cephalon does not knowingly collect or solicit personal information from anyone
under the age of 13 or knowingly allow such persons to register on our Web sites.
Our sites are not intended or designed to attract children under the age of 13.
No one under age 13 is allowed to provide any personal information to Cephalon.
If you are under 13, please do not send any information about yourself to Cephalon,
including your name, address, telephone number, or e-mail address. In the event
that we learn that we have collected personal information from a child under age
13, we will delete that information as quickly as possible. If you believe that
we might have any information from or about a child under 13, please contact us
at globalprivacy@cephalon.com and
we will delete such information.
ADDITIONAL INFORMATION ON WEB SITES
If a Cephalon Web site has particular provisions relating to privacy that differ
from those stated here, those provisions will be disclosed to you on the page on
which your personal information is collected.
UPDATES TO WEB SITE PRIVACY STATEMENT
From time to time, Cephalon may revise this Web site Privacy Statement. Any such
changes will be promptly communicated on Cephalon’s Web sites. Continued use of our
sites after receiving notice of a change in our Web site Privacy Statement indicates
your consent to the use of newly submitted personal information in accordance with
the amended Web site Privacy Statement.
HOW TO CONTACT CEPHALON
If you have any questions about Cephalon’s Web site Privacy Statement or the information
practices of our sites, you may contact us as follows:
Cephalon Inc.
41 Moores Road
PO Box 4011
Frazer, PA 19355
610-344-0200
globalprivacy@cephalon.com
